However, posting on different days of the week can considerably alter your follower’s engagement levels. Fast forward to now, and over 50% of the monthly users interact with the app daily due to some impressive user-centric feature releases: On August 2nd, 2016, Instagram released a ‘stories’ feature to give its users 24-hour video and photo sequences that disappear like Snapchat. The 1 billion MAUs made Instagram the 6th largest social network worldwide, with 23.92% of the world’s 4.18 billion mobile internet users access the app monthly. If we looked back in October 2016, Instagram had 550 million monthly users with only 100 million daily users, meaning only about 18% of their user base would visit the app each day. But Sweden takes the top spot in terms of penetration and will be the only country worldwide where more than 50% of internet users will use Instagram in 2019. These emotional ties make it the ultimate platform for brands to connect with their audience, as well as taking advantage of influencer marketing opportunities. According to Downdetector, which provides real-time standing and outage data, Instagram has been having issues since 5:37 PM EST Sep-14 to Jun-18 – 200 Million user growth in 9 months, Apr-17 to Sep-17 – 100 Million user growth in 6 months, Dec-16 to Apr-17 – 100 Million user growth in 4 months, Jun-16 to Dec-16 – 100 Million user growth in 6 months, Sep-15 to Jun-16 – 100 Million user growth in 9 months, Dec-14 to Sep-15 – 100 Million user growth in 9 months, Mar-14 to Dec-14 – 100 Million user growth in 9 months, 2023’s estimated growth is +1.8% in US Instagram users, 2022’s estimated growth is +2.2% in US Instagram users, 2021’s estimated growth is +3.2% in US Instagram users, 2020’s estimated growth is +4.5% in US Instagram users, 2019’s estimated growth is +6.7% in US Instagram users, 2018’s estimated growth is +10.1% in US Instagram users. Jan 16, 2019 - Looking to grow eBay sales? The company reports that 500+ million daily users interact with Instagram Stories, up from June 2018’s 400 million. Worldwide. How Many People Use Instagram? And the trend doesn’t look set to stop any time soon. Meaning, globally 1 in 8 people with mobile internet access it at least once every 24 hours, and Instagram’s daily users are higher than the population of South America. Before selling for half a billion, Instagram only had 13 employees. Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family. Cristiano Ronaldo is the most followed profile on Instagram, so much so, every 1 in 5 people that have Instagram follow him – 209 million followers at 20.9% of the platform’s total user base. Photo by Reuters An outage of undetermined origin has cut access to Facebook and Instagram in several parts of the world. Instagram Users Worldwide, 2019-2024 (% of social network users, % of population, and % of smartphone users) Publication Date. The users of both these popular platforms were recently unable to load the websites and many more found no way to access their own accounts. Instagram on December 18 crashed for Android users worldwide leaving them in confusion and ranting about the same on Twitter under hashtag #Instagramdown or ‘Instagram down’ and #InstagramCrashing or 'Instagram Crashing'. It took four years for nearly all of Instagram’s daily active users to also interact with stories daily. Where will Instagram experience the most user growth? Twitter users in India 1.89 crore Instagram users in India 12.23 crore Are they mostly genY or gen Z? 13.15% of the world’s 3.8 billion active social media users access Instagram daily. 12.87% of the world’s 7.77 billion population uses Instagram monthly. Instagram is also doing well in all markets bringing the worldwide number to over 116 crores. Either way, please jump in and leave a comment below. However, they’ve still added over 100 million new user accounts year-over-year as they expand globally. Instagram Down Again: Users Worldwide Experienced Hours-Long Access Problems. Un moyen simple, sympa et original de capturer, modifier et partager des photos, vidéos et messages avec vos amis et votre famille. Influencers with under 100,000 followers get paid around $200 to post. 1 platform Facebook (1.73 billion in 2019), Instagram is well ahead of both Snapchat and Twitter. Like Facebook before it (Instagram’s parent company), the worldwide popularity of this app has exploded in recent years. Facebook and Instagram users lost access to the social network's applications in parts of the world Wednesday as a result of an outage of undetermined origin. Find the latest Instagram news and updates on the official Instagram blog. Monthly Active Users Definition (MAU’s): These are registered and logged-in users who visit Instagram’s App or web application within 30 days from the date of measurement. *One off engagement spike outside of the standard peak times. And in 2019, for the first time, the number of Instagram users worldwide will surpass 20% of internet users. Both Instagram and Facebook have been hit by occurrences of severe outages. 26.31% of the world’s 3.8 billion active social media users access Instagram monthly. Outage hits Facebook, Instagram users worldwide. More … Influencers get paid in part for the audience size, and, if they’re full of bots, brands are the ones losing money in the influencer economy. Instagram and Facebook users are now sitting at 12.23 and 34.6 crores, respectively. Report . In 2020, Instagram is currently ranked 6th out of all social media networks worldwide, with over 1 billion people using the app each month. By checking this data out, you can work out what time zones the majority of your users are in, then plan your posts around that with the top engagement times I’ve added above! MAU vs. DAU, Number of Instagram Monthly Active Users (MAU’s), Number of Instagram Daily Active Users (DAU’s), Ranked 6th: Most Used Social Media Platforms Worldwide. Launching in 2010, Instagram has had plenty of time to become part of the younger generation’s lives. Instagram, which is owned by Facebook, has stated that the reasons for this change are to encourage users to “focus on the photos and videos you share, not how many likes they get.” Many people have also speculated that removing visible likes could be beneficial for users’ mental health by discouraging them from comparing their popularity to that of others. … In recent years, Instagram’s MAU’s growth rate has decelerated where some territories like the United States are full of users. Eight months after launch, it was made public that Instagram stories overtook the 150 million daily active users of rival Snapchat. Fake bot fans cost brands $1.3 billion in 2019, according to Cheq projects, a cybersecurity firm for digital media. Instagram is one of the most popular social media platforms for both brands and influencers to engage with online audiences. Facebook, on the other hand, leads the chart with a mind-boggling 270 crore users worldwide. by Loc Truong March 14, 2019. By TODD SPANGLER. What’s the average age of Instagram users worldwide? Influencers with under 10,000 followers get paid around $88 to post. Facebook and Instagram users lost access to the social network’s applications in parts of the world on Wednesday as a result of an outage of undetermined origin. Report. An eMarketer study estimated that Instagram’s growth in the US is slower in older age groups, while users aged 25 to 34 are joining the platform like wildfire. This represents a 5.9% quarter-on-quarter increase in advertising reach in Q3 2019. This outage of a global level affects the users at … 88% of Instagram users live outside of America. It took Snapchat 6 years to hit 150 million daily active users, Instagram’s story usage surpassed that milestone in 8 months from launch. The California giant which has more than two billion users acknowledged the outage after users noted on Twitter they could not access Facebook or had limited functionality. In October 2016 (within two months), they had 100 million users interacting with their new stories function daily. This is a small number compared to parent company Facebook, which has north of 45,000 dealing with 2.6 billion users. In this data-driven roundup on the platform’s users and demographics, you’ll see exactly why Facebook paid $1 billion in cash and stock to buy the photo-sharing platform 24 months after launch. 23.92% of the world’s 4.18 billion active mobile internet users access Instagram monthly. In January 2019, the media sharing platform also reported 500+ million daily active users interacting with their stories feature. As you’ll see below from the breakdown of users and followers, this is only 3.1% of the platform’s total population. October 1, 2020. Then with the launch of an iPhone app, Facebook acquired the social network after 24 months of the original release date with 30 million monthly active users. Exportable files for easy reading, analysis and sharing. Sources. Instagram Demographic Statistics: How Many People Use Instagram in 2020? There you have it, that’s it for my Instagram user base statistics. What else would you like to see added to this roundup? The United States has 120 million users, making it the most popular country for the number of active accounts on the app. That’s a big milestone for the mainly mobile photo sharing network! However, Instagram is much more vulnerable to fake bot users as videos and photos go viral a lot quicker, making it difficult to crawl the platform and flag keywords or patterns of abuse. Growth will primarily come from emerging or developing economies, including Russia and India, but every country that we track will add new users in 2019. UPDATED: Instagram users across the globe reported problems sharing to and accessing the Facebook-owned photo and video service on mobile apps and the web on Wednesday — an outage that continued for much of the … Brazil, Indonesia, and Turkey are the countries that have the highest app adoption, leaving little room for market growth. As of June 2018, Instagram has reached the 1 billion monthly active user mark (TechCrunch, 2018). while in most countries there are more female users, in Turkey 61% of Instagram users are male; in Germany it’s exactly 50/50; Spain has the oldest audience with 70% of users aged 25 and above. Technical glitch also preventing some Facebook and WhatsApp users from sharing photos, videos. Below is the latest data made available in 2020 via Instagram (Facebook). The number of Instagram bot accounts in 2015 was 7.9% and has risen to 9.5% in 2019. Instagram’s fake bot accounts cost brands an estimated $1.3 billion in a year in the influencer advertising economy, according to cybersecurity firm Cheq projects. In 2020, the current number of fake bot accounts on Instagram is 95 million, which means 9.5% of their 1 billion monthly users are fake profiles. 26.31% of the world’s 3.8 billion active social media users access Instagram monthly. However, between September 2017 and June 2018, the company had a massive 200 million increase in new user growth. Report. 24. Or have a question? Sources: (eMarketer) (Statista) (Statista) (BankMyCell). Sources: (Facebook) (Statista) (Worldometers) (WordPopulationReview) (Statista) (Recode). The countries with the most active accounts accessing the photo-sharing app are in the USA with 120 million users, followed by India with 80 million, Brazil (77 million), Indonesia (63 million), and Russia (44 million). According to the latest DAU data, 500 Million people around the world are actively using Instagram daily. According to the latest official data, Instagram has 1 billion monthly active users (MAU’s) globally. In June 2018, Instagram had reached one billion monthly active users, up from 800 million in September 2017. According to a 2020 study by Mention, the majority of Instagram users have less than 1,000 followers. As of Ocober 2020, Instagram is one of the most popular social networks worldwide, especially among young adults. Outage hits Facebook, Instagram users worldwide Published 2019-03-14 02:28:07 | Updated 2019-03-14 05:14:00 . Social media users. KEY STAT: In 2019, for the first time, more than one-fifth (20.6%) of internet users worldwide will use Instagram at least once per month. And experts project this figure to grow by 20% - 30% over the next 5 years. In the US, Instagram will be more popular than Facebook among 12- to 24-year-olds by the end of 2020. Instagram Down Again: Users Worldwide Experienced Hours-Long Access Problems A technical glitch also prevented some Facebook and WhatsApp users from sharing photos, videos . Some celebs in the list like Kylie Jenner and Kim Kardashian enhanced their fame and income through social media platforms like this. As of now, the Instagram app is one of the most popular social networks worldwide. UPDATED: Instagram users across the globe reported problems sharing to and accessing the Facebook-owned photo and video service on mobile apps and … Instagram is growing steadily and is soon expected to cross 2 billion active users by 2023. Like parent company Facebook, these territories are where Instagram will see the most growth in years to come: As you can see below, an estimated 46.2% of all smartphone owners in the US, regardless of age, have Instagram installed on their phones. How does that translate terms of scale? According to Instagram’s growth rate data, the company has been adding over 100 million new users every 4 to 9 months – This user growth rate has been consistent since 2014. Indonesia and Russia have 63 million and 44 million of Insta users, respectively. Since its launch in October 2010, Instagram has seen a meteoric rise to 1 billion active users, making it one of the top 6 social networks worldwide. Next up, we take a look at the current demographics of the world’s biggest social media platform. Instagram’s monthly user base is the same as the total population of Europe and North America combined. Instagram will remain the world’s second-largest social network. What you have to consider with Instagram’s growth is that there are only 3.5 billion smartphone users worldwide, and so far, a whopping 28.57% of them have the app. Parent company Facebook loves to flex on significant growth milestones publically. A little over 5 years ago, in June 2013, Instagram had 130 million monthly active users. Instagram is also on track to overtake Facebook in some countries and regions during our forecast period, including South Korea and Central and Eastern Europe. Some developing countries have HUGE populations but low smartphone adoption rates. The majority of Australian Instagram users are female - 57.1%. US consumers spend more time on TikTok per month than on Facebook or Instagram, says App Annie, People continue relying on social media for news—but the majority find it inaccurate, TikTok’s explosive popularity in Europe is likely hampering Snapchat’s user growth, Why Small Businesses Could Benefit from the Launch of Facebook Shops, The Weekly Listen: Disney+ doubles down, mothers on TikTok, and the NFL leans toward streaming, Twitter acquires social broadcasting app Breaker, Social platforms are starting to resemble each other. 23.92% of the world’s 4.18 billion active mobile internet users access Instagram monthly. This doesn’t mean Instagram hasn’t been fighting back, and Facebook has over 20,000 security staff that work towards identifying fake users and harmful activity on their family of products. Instagram has 500+ million daily active users (DAUs) globally, ranking it second behind Facebook for the social network with the highest daily logins. Instagram’s crackdown on fake bot users has even resulted in the closure of third party fake follower services, but the war is far from over! Instagram users suffered a worldwide outage since wee hours of Tuesday with dissatisfied users massively taking to Twitter to report issues.. Users internationally had issues utilizing the photograph and video sharing app, the providers of which have impacted many.. How does Instagram compare with Facebook and other social networks? After the owners Kevin Systrom and Mike Krieger changed its name from Burbn, Instagram launched a year later on October 6th, 2010, and snatched up 100,000 users in a week! How many people worldwide use Instagram? Instagram. Latest Reports. With 120 million users, the US is the leader when it comes to the number of Instagrammers. SAN FRANCISCO - Facebook and Instagram users lost access to the social network's applications in parts of the world Wednesday as a result of an outage of undetermined origin. 22.02% of the world’s 4.54 billion active internet users access Instagram monthly. According to a Pew Research study of Americans, Instagram is the most popular app among 18 to 24-year-olds, with rival Snapchat coming in a close second. Right now, there are over 3.43 billion social media users globally. Let’s dive into the most jaw-dropping discoveries from one of the most popular Android and iOS apps to date: Social networks are typically ranked and measured by the size of their active user base on a monthly and daily basis. India will be in second place, followed by Brazil. 3,100,000 Australian users are aged between 25-34. Rival TikTok matched Instagram’s 7-year monthly user milestone of 800 million in just four years, so we can expect the top of the table to shuffle soon if their meteoric rise continues to surge. Below, we see Instagram’s estimated penetration rates in the top countries by the number of Instagram users. Next up, we look at which country has the most Instagram users. Your email address will not be published. We expect 788.4 million people worldwide, or 20.6% of internet users, to use Instagram at least once per month in 2019. According to Downdetector website, which monitors online outages, the outages did not appear to hit the entire Instagram network but several places reported disruption in services. The California giant which has more than two billion users acknowledged the outage after users noted on … Developing countries, including India, Mexico and Indonesia, will drive most of the rest of Instagram’s growth, though every country we track will add new users in 2019. Instagram’s potential advertising reach is 849.3 million users That’s 14% of adults aged 13 and over. Research firm eMarketer released its debut forecast for worldwide Instagram users, projecting 593.7 million monthly users at the end of 2017, with that number rising to 927.9 million by 2021. Instagram users by country. Instagram’s daily user base is 70 million more than the total population of South America. According to Instagram’s parent company Facebook’s latest announcements, the current known number of Instagram users is 1 billion monthly active users (MAU’s) and 500 million daily (DAU’s). This accounts for 37.2% of the entire population. 11.01% of the world’s 4.54 billion active internet users access Instagram daily. Parent company Facebook is excellent at taking down fake accounts on its own platform. 11.96% of the world’s 4.18 billion active mobile internet users access Instagram daily. The last official release confirmed the number of people on Instagram is currently over 1 billion monthly active user accounts (200 million increase in 9 months). While its worldwide user base will be less than half the size of No. Most new users will come from emerging or developing markets, but even developed countries will continue to see growth. If you’re a brand, it’s not very reassuring to know that 9.5% of your campaign spend is going on fake bot accounts on Instagram. By comparison, Instagram has always managed to run on a small team when compared to other popular social media players. Right now, the country with the highest number of monthly Instagram users is the United States at 120 million, followed by India (80 million) and Brazil (77 million). 6.43% of the world’s 7.77 billion population uses Instagram daily. From asking “what is happening” to tagging the official Twitter account of the photo and video sharing app owned by Facebook, the irked users called for the … India (120 million Insta users), Brazil (95 million), Indonesia (78 million), and Russian (54 million) round out the top-five. Market share wise, 12% of the 1 billion monthly active Instagram accounts are in the US, making up 46.2% of all US smartphone users. With 107.2 million monthly users in 2019, the US is still Instagram’s leading market based on net user numbers. India comes second with 80 million users, followed by Brazil with 77 million users. Instagram users in Western Europe grew 17.0% in 2020—more than 3 times higher than we expected ... TikTok’s corporate focus on Latin America is paying off.

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